It’s
not TV, it’s
not outdoor,
it’s
not online – the
public screen
is a new communications
channel with
unique potential
and unique
requirements.
So what are
the practical
challenges
of producing
(or adapting)
content for
this new medium?
Agenda & Speakers |
 |
Day
1
|
10.30
-
11.00 |
Ten
rules
of content
Olivier
Debin,
CEO,
Dagobert |
11.00
-
11.30 |
Content
for screen
media
- the
time is
now
Paul
Maidment,
business
development
director,
BBC
Motion
Gallery
|
11.30
-
12.00 |
Competing
for attention
- content
development
for in-store
and OOH
digital
networks
Alex
Hughes,
director
of strategy,
AMiGO |
12.00
-
12.30 |
Creatively digital
Christopher
Eades,
creative
director,
Rocketgroup |
12.30
-
13.30 |
LUNCH |
13.30
-
14.00 |
Localisation
and personalisation
Ignacio
Lamarca
Orozco,
CEO,
Focus
on Emotions |
14.30
-
15.00 |
How does digital creatively add value to outdoor?
Neil Morris, director, Grand Visual |
15.00
-
15.30 |
Customer
information
screens
for today's
customers
Siobonne
Brewster, senior
manager - business
development,
RNIB |
Day
2
|
10.30
-
11.00 |
A sound vision
Jamie
Davies,
creative
director,
Mood
Media
UK |
11.00
-
11.30 |
Screens
and sounds
Julian
Treasure,
chairman,
The
Sound
Agency
|
12.00
-
12.30 |
The audience is king
Joy Salisbury, channels strategy director, CAN Media Group
|
12.30
-
13.30 |
LUNCH |
13.30
-
14.00 |
Dynamic displays in the public arena
Mick Nash, managing director, Sedley Place |
|
